Log into Symbient Opta and click on the menu options: CRM> Customers.
You will now see a list of any existing Customer along with the Add button.
Click the Add button to create a new Customer.
Add button provides choice of Individual or Customer.
Individual - See Individual Customers below.
Company - See Company Customers below.
Once you have successfully saved your Customer, you can now add Contacts for the Customer. See Contacts for Customer.
Once you have successfully saved your Customer, you are now ready to fill in any custom fields on the Additional tab (Update Custom Fields on a Customer).
Tags / Keywords - These are keywords/phrases that are related to this customer,
their business, industry, and interests. This information is used to help tailor
this application to your customer's needs.